Ding expands its presence in the Cuban market

Dublin, Ireland – 9th October 2014 – ding*, the world’s largest international top-up provider has joined forces with www.RecargasaCuba.com, a website specialising in mobile top-up exclusively to Cuba.

The deal sees ding* expand its already significant presence in the Cuban market, one of the biggest receivers of international top-up. The global Cuban Diaspora located in US, Canada and across Europe, recognises international mobile top-up as a convenient complement to money remittance and a quicker way to send support home. Since launching in the market in 2010, ding* has delivered millions of top-ups to mobile phones across Cuba on their website www.ding.com and through a retail network of 450,000 stores across 20 countries. The addition of www.recargasacuba.com will boost growth in the online channel which in many ways is still in its infancy.

Speaking about the acquisition, CEO of ding* Mark Roden commented “We are thrilled to welcome RecargasaCuba to ding*. Their expertise in the Cuban market brings an invaluable insight that will help us grow our business in the region."

Luis Flores of RecargasaCuba.com said: "We are excited to join ding* and look forward to working with them to improve customer support and add new services on www.recargasacuba.com. This union shows the commitment of both companies to help Cubans abroad to stay in contact with and send support to their loved ones back in Cuba."